JPA Daily Buzz - Edisi 33 2025

page 3 Dr. Diyana binti Hassim Corporate Communications Unit Public Service Department 5. Benefits for the Rakyat ILTIZAM brings: faster service simpler processes fewer trips to counters less paperwork clearer information more accountability People don’t care about frameworks. They care about what they feel. ILTIZAM ensures people feel the difference. 6. Benefits for Businesses & Investors ILTIZAM is a big deal for Malaysia’s economy: reduces transaction costs faster licensing & approvals predictable processes improved ease of doing business stronger investor confidence more competitive ecosystem A modern economy needs a modern government. 7. What Government Officers Must Do Now ILTIZAM is not an “extra task”. It’s the new way of working. Officers need to: simplify processes improve response time reduce unnecessary steps prioritise user experience communicate clearly uphold accountability ILTIZAM is not paperwork. It is cultural change. It is behavioural change. It is service transformation. ILTIZAM Is Not Policy but a Promise Rakyat don’t memorise laws. Rakyat don’t follow frameworks. People only remember how we treat them. ILTIZAM exists to make that experience better. Government does not transform through posters. It transforms through daily actions: how we serve how we respond how we simplify how we collaborate how we operate as one ecosystem ILTIZAM is the accelerator. We, the public servants are the engine.